A Virtual Event Presented by NJPEC and Delia Associates

PACKAGING: BEYOND THE VIRUS | Virtual Conference   Thriving in a post-pandemic b2b business environment   Get strategies and insights on how your packaging company can overcome challenges, attract new customers and drive business growth in the “new normal” from the sales, digital marketing and customer acquisition experts at award-winning b2b marketing firm, Delia Associates. […]

How Branding Builds Successful B2Bs

What exactly is branding?   Note: If you are running cattle instead of a company, you can stop reading now.   Remember how the whole process of branding got started? It was a practical necessity in the Wild West, when cattle ranches would “brand” their cows with unique markings (essentially creating a logo) to communicate […]